Hi, I’m Christina
Founder | Author | Speaker | Facilitator | Podcast Host | Researcher | Resilience and Performance Coach
First and foremost, I’m human — a heart, a story, a work in progress, just like you.
I believe that real transformation starts when we put people — their dreams, their challenges, their potential — at the centre of how we work, lead, and live.
At Ignite Purpose, we grow organisations, performance outcomes, leaders, and communities by growing people first.
Because when we choose connection over fear, purpose over pressure, we become Better Together.
And that changes everything.
Empowering Growth Through People
They say it takes a village to raise a child — but over the last 25 years, I’ve discovered it takes a hive to grow a business, a community, and a movement.
Drawing on decades of experience across HR, recruitment, leadership, executive coaching, and resilience research, I saw a powerful truth: When we truly engage and empower people, we unlock not only business success — we ignite lives.
In 2012, I founded Ignite Purpose with a simple but powerful vision: To place humanity back at the heart of performance and growth.
Today, Ignite Purpose is more than a company. We are a global community of Strategic Partners, Consultants, and Leaders — each one committed to helping individuals, teams, and organisations transform through connection, clarity, courage, and growth.
WHAT WE DO
At Ignite Purpose, we believe growth starts with people, not just process.
With over 25 years of global experience, we equip leaders and teams with the tools, practices, and insights to unlock clarity, connection, and performance.
Our human-first, purpose-led approach builds thriving HIVE Cultures that drive sustainable growth, resilience, and success.
Our Programs
Together with our global network of Strategic Partners,
we help organisations create:
Courageous Leadership
Connected Cultures
Purpose-Driven Performance
We’re proud to be officially recognised as a CPD Approved Provider — and even prouder to walk alongside those who believe we are always Better Together.
JOIN OUR COMMUNITY
No matter where you are on your leadership, growth, or business journey, you don’t have to walk it alone.
Whether you’re looking to strengthen yourself, your organisation, your team, or your brand, you’ll find the tools, insights, and support to help you thrive — right here.
Together, let’s ignite potential, build connection, and create a better world — one person, one team, one story at a time.
Personal & Organisational Growth
executive guide to high performance
Gain actionable insights to enhance decision-making, drive results, and lead with confidence.
Growth and transformation newsletter
Stay inspired with monthly insights, strategies, and reflections to lead, grow, and transform your career and leadership journey.
How resilient and high-performing is your organisation?
Take our 10-minute assessment and discover how to unlock greater growth, agility, and success.
Elevate your sales approach.
Learn how to drive high-value, high-impact conversations that grow revenue and deepen client loyalty.
Discover the patterns that may be holding you back — and learn how to lead yourself with greater clarity, courage, and resilience.
Take our Self-Sabotaging Behaviours Assessment today.
Talent & Brand Growth
Updated tools, insights, and hiring strategies to build your Best Fit team of the future — where purpose, performance, and culture align.
Your story matters.
Ignite Purpose Media helps you craft, share, and elevate your brand story through human-centred marketing, design, and digital solutions.
Download the Ignite Purpose App
Are you ready to grow, heal, and thrive — not just survive?
The Ignite Purpose App is your personal gateway to transformation.
Through powerful courses in self-leadership, resilience, performance, and wellbeing, you’ll build the skills, habits, and mindset to unlock your true potential.
Reclaim Your Energy
Spark new Joy
Strengthen your Leadership
Create A Life And Career With meaning
